家庭农场资源拼凑对创业获得感的影响机制研究

STUDY ON THE INFLUENCING MECHANISM OF FAMILY FARM RESOURCES PATCHING ON THE PERFORMANCE OF ENTREPRENEURSHIP

关键词:  家庭农场  资源拼凑  创业绩效  创业获得感  创业韧性

Key words:  family farm  resource patchwork  entrepreneurial performance  entrepreneurial gain  entrepreneurial toughness

摘要:

目的 为响应国家“创新创业”的号召，支持农村地区经济发展，有效提升家庭农场的资源利用率、创业绩效与创业获得感，从家庭农场资源拼凑角度出发研究创业获得感的影响机制。方法 文章基于资源拼凑理论和破坏性创新理论，构建包含资源拼凑、创业绩效、创业韧性和创业获得感4个变量在内的研究体系，并采用结构方程模型、Bootstrap中介效应检验、层次回归分析等方法对福建省421份家庭农场调研数据进行实证研究。结果 资源拼凑的3个子维度中投入拼凑、顾客拼凑、制度拼凑均对创业获得感有显著的正向影响；创业绩效在资源拼凑对创业获得感的影响中起中介作用；创业韧性在创业绩效对创业获得感的影响中具有正向调节作用。结论 按照影响创业获得感的总效应排序为：顾客拼凑>投入拼凑>制度拼凑。据此，从提升顾客拼凑能力，积极拓展新兴小众边缘化市场；培养投入拼凑能力，实现既有资源的高效利用与转化；改善制度拼凑能力，降低家庭农场市场准入门槛；增强创业韧性机能，发挥其在创业绩效与创业获得感间的杠杆效应，这四方面提出建议。

Abstract:

In order to respond to the national call of "innovation and entrepreneurship", support the economic development of rural areas, and effectively improve the utilization rate of resources, entrepreneurial performance and entrepreneurial gain of family farms, this article studies the impact mechanism of entrepreneurial gain from the perspective of patchwork of family farm resources. Based on resource patchwork theory and destructive innovation theory, this study constructed a research system including four variables, namely, resource patchwork, entrepreneurial performance, entrepreneurial resilience and entrepreneurial gain, and conducted an empirical study on 421 household farm survey data in Fujian province by using structural equation model, bootstrap mediating effect test, and hierarchical regression analysis. The results were indicated as follows. In the three sub-dimensions of resource patching, input patching, customer patching, and system patching all had significant positive effects on entrepreneurial gain. Entrepreneurial performance played an intermediary role in the impact of resource patching on entrepreneurial gain; entrepreneurial resilience had a positive moderating effect of entrepreneurial performance on entrepreneurial gain. In summary, according to the total effect of entrepreneurial gain, the order is: customer patchwork > input patchwork > institution patchwork. Therefore, we should put forward the management revelation from four aspects: to improve the customer's ability of patchwork and actively expand emerging niche marginalized markets; to cultivate the ability of input patchwork and realize the efficient utilization and transformation of existing resources; to improve the ability of institution patchwork and lower the threshold of market access for family farms; to enhance entrepreneurial resilience function, and play its leverage effect between entrepreneurial performance and entrepreneurial gain.