农业生态观光旅游发展模式研究——以齐齐哈尔市为例

THE STUDY OF THE DEVELOPMENT MODEL OF AGRICULTURE ECOLOGICAL TOURISM——TAKING QIQIHAER AS AN EXAMPLE

关键词:  农业生态 观光旅游 齐齐哈尔 模式 对策建议

Key words:  agricultural ecology  tourism  qiqihaer province  mode  suggestion

摘要:

文章运用文献分析与实证研究相结合的研究方法，系统阐述了农业生态观光旅游发展模式的内涵。以齐齐哈尔市为例，按照地域分布、经营模式及开发功能等3种不同的分类方式深入探讨齐齐哈尔市农业生态观光旅游的发展模式，揭示当地在发展农业生态观光旅游中存在宣传力度不到位、经营方式不创新、特色优势不突出、基础设施不完备及技术培训不及时等问题。针对以上问题，经过不断研究探讨，结合典型实证，提出了“绿色农业、生态旅游”的发展目标，并建设性地提出加大宣传力度、突出特色优势、转变经营模式、完善基础设施、加强技术培训及强化服务监督的对策建议。该文对齐齐哈尔市农业生态观光旅游的进一步发展具有重要指导意义，同时对黑龙江省乃至东北地区农业生态观光旅游发展模式的理论研究与建设实践具有理论指导与借鉴作用。

Abstract:

In this paper，the methods such as literature analysis and empirical research were used to state the connotation of tourism development mode of ecological agriculture systematically.Taking Qiqihar city as an example，three different classification modes，i.e.，the geographical distribution，business model and development function，were adopted to study the ecological agriculture tourism development model，some problems were revealed including that the publicity was not enough，the mode of operation was not innovative，the characteristic advantage was not prominent，infrastructure was inadequate and technical training was not in time.Finally，it put forward some suggestions，such as following the target “green agriculture，ecological tourism”，highlighting the characteristics and advantages，changing the mode of operation，improving infrastructure，strengthening technical training and the supervision service.The results will be benefit for the further development of ecological tourism in Qiqihar City，and can provide theoretical guidance and reference for the development of ecological agriculture tourism in the whole province.